Thailand voted favourite sailing venue in Asia
Phuket
(5 December) Thailand was voted the favourite sailing venue
in Asia and the Phuket King’s Cup Regatta best regatta in Asia, according
to a recent survey. The survey found also that the Regatta generated approximately
40 million baht for the Island economy during the 2009 event.The
Sailing survey was conducted by the Top of The Gulf Regatta (www.topofthegulfregatta.com)
in co-operation with the Phuket King’s Cup Regatta (www.kingscup.com) with the
aim to find out sailing trends and provide useful information in helping
to attract more sailors to Thailand. Phuket King’s Cup this year attracted
111 boats, approximately 1,000 registered sailors of 33 different nationalities
from all corners of the globe. The survey found that over 30% of the sailors
who participated in the 23rd Phuket King’s Cup Regatta have
been sailing in Thailand
for more than 10 years, while 20% are new – sailing in Thailand for 1-3 years.
The
survey found that Thailand
is a popular sailing destination with international sailors, with many
returning numerous times to enjoy the cruising grounds and sailing events
Thailand has to offer. 56% said that the Phuket
King’s Cup Regatta is their favourite regatta in Asia while 71% said that
Thailand, with the
main sailing areas being Phuket, Pattaya and Samui, is the best sailing
venue in Asia due to an ideal geography, good weather
conditions and beautiful scenery.
31% of the survey were sailors who have been
sailing in Asia for more than 10 years, with 27% newcomers (having sailed
in Asia for only 1-3 years) and 15% having sailed in Asia for 4-6 years.
Asia has long been a popular sailing region with residents and expatriates.
This was reinforced recently with the confirmation of an Asian series
of the popular European Extreme 40 Sailing Series. More recently, there
has been confirmation of Hong Kong being part of
the Louis Vuitton Series in 2010. Such events bring the world’s attention
on Asia as a leading sailing destination.
When asked how they found out about
regatta’s/sailing events in Asia, 50% said ‘Friend/ Sailing community’,
followed by 38% who said “specific event website.”
One of the aims of the survey was
to find out what kind of people, and from where, attend the Phuket King's
Cup Regatta, and approximately how much money does the event generate
for the Island economy. It was found that participants
in the Phuket King's Cup Regatta are truly international with 35% from
Australia and New
Zealand, 30% from Europe, 27% from Asia with strong
participation from USA, Canada and Russia, amongst others.
Mr.
William Gasson, President of the Top of The Gulf Regatta, said, “Apart
of organizing a good regatta, we have to understand the sailors and find
out sailing trends, to help promote all sailing events in Thailand and
expand the sailing network throughout the country and beyond.”
The recent survey showed that the
majority of participants spent approximately 40,000THB on accommodation,
food and drink during their time at the Phuket King's Cup Regatta, and
that over 30% spent in the region of 150,000THB per person. Based on the
survey results, it was found that Regatta participants spent over 40 million
baht in the local economy during the Regatta week. These figures do not
include expenditure associated with hosting the event, corporate hospitality,
travel by participants, charter revenues and more. All of this is as a
direct result of hosting the Phuket King’s Cup Regatta.
Mr.
Kevin Whitcraft, President of the 23rd Phuket King’s Cup Regatta
commented, “On behalf of the Phuket King’s Cup Regatta, we are pleased
that the event was found to be the favourite regatta in Thailand and attracts repeat sailors to come to
Phuket every year. We are committed to delivering the best regatta in
Asia.”
The Top of The Gulf Regatta is one
of the major sailing events in Thailand. The Regatta is hosted by and held at
the Ocean Marina Yacht Club on April 30 – May 4, 2010. The event is the
only Marina-based regatta in Thailand and attracts over 200 different boats
in different classes from optimists to bigger keel boats. For more information,
visit www.topofthegulfregatta.com
Notes to the editor
The sailing
survey was conducted by the Top of The Gulf Regatta, in co-operation
with the Phuket King’s Cup Regatta, with the aim to find out sailing
trends and provide useful information in helping to attract more sailors
to Thailand. The survey provides an accurate record
of revenues generated by the Phuket King’s Cup Regatta for the local economy
and shows how marine events are good income generators for local economies
and drivers of tourism.
For more information, please contact
Chanut Nawnarong/ Nungruthai Julakul
Infinity Communications
Tel. 089-512-7030 or 083-650-6848
email: pr@infinity-comms.com
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